Is Victoria's Secret Padding Its
Prices?
In this Jan. 2, 1996 complaint, the company that
operates Victoria's Secret Catalogue is charged with
discriminatory sales practices. Denise Katzman from New
York claims that the lingerie company pads its discounts
offered to men. At issue is a mailing that offered $25 off
any purchase of $75 or more to men and $10 off the same
purchase to women. She said that such pricing is
considered racketeering under a federal RICO statute.
filed by:
HOWARD GOTBETTER
Attorney for Plaintiff
100 Central Park South
New York, NY 10019
(212) 316-0968
United States District Court
Southern District of New York
PLAINTIFF
DEMANDS TRIAL
BY JURY
Denise Katzman, for and on behalf of
herself, and on behalf of all others
in the class similarly situated,
Plaintiff,
v.
Victoria's Secret Catalogue, division
of The Limited Inc.
Leslie H. Wexner,
Edward G. Razek,
Cynthia Fedus,
Betsy Hendrickson,
Defendants.
PLAINTIFF COMPLAINING OF DEFENDANTS
ALLEGES:
1. Plaintiff is an adult female resident of the City, County
and State of New York in this District.
2. Upon information and belief:
A. Victoria's Secret Catalogue is a division of The Limited
Inc. which is a corporation organized and existing under
Delaware law with principal office in Ohio doing business
in this district.
B. Leslie H. Wexner is the president and controlling
executive in charge of Victoria's Secret Catalogue ("VSC")
and The Limited Inc. ("Limited") doing business in this
district.
C. Edward G. Razek is a vice president and director of
marketing for VSC and Limited and makes decisions
respecting how and where and to whom mailings by VSC
occur and does business in this District,
D. Cynthia Fedus is president of VSC and makes decisions
respecting how and where and to whom mailings by VSC
occur and does business in this District,
E. Besty[sic] Hendrickson is director of merchandising of
VSC and makes decisions respecting how and where and to
whom mailings by VSC occur and does business in this
District.
3. This Court has jurisdiction of this action pursuant to the
Racketeer influenced and Corrupt Organizations Act
("RICO") 18 U.S. C. Sec. 1961 et. seq. and under 18 U.S.C.
Secs. 1341 and 1343 ("Mail Fraud Statute") and jurisdiction
and 28 U.S. C. Sec. 1338. Jurisdiction also exists in this
Court in that this is an action between citizens of different
states, 28 U.S.C. Sec. 1332(a), and the amount in
controversy is in excess of $50,000.00 exclusive of interest
and costs.
4. Venue lies in this district under 28 U.S. C. Sec. 1391(b)
and 28 U.S.C. 1391 (c) in that the claims arose in this
District and defendants do business in this District as
heretofore alleged.
5. In December 1995 plaintiff received in the mail a
catalogue (CAT-1) from VSC entitled "WINTER 1996"
which stated on the front cover "Take $10 Off" "Any
Purchase of $75 Or More. See Order Form For Details."
6. On the back cover plaintiff's name appeared and the
designation "OR CURRENT RESIDENT" together with a
box headed SOURCE CODE: with the following:
WS165726.
7. Upon information and belief the aforesaid SOURCE
CODE: designated plaintiff as a female in a certain income
category with a defined disposable income potential and
fitting a demographic pattern.
8. Said order form in CAT-1 stated: "OFFER: Deduct $10
on any purchase of $75 or more. This offer is valid for
catalogue clients, this issue only."
9. Upon information and belief the aforesaid catalogue was
sent by VSC by mail to numerous females fitting into the
demographic pattern and income category in the same class
as plaintiff.
10. Upon information and belief defendants and each of
them and all of them targeted plaintiff and those in her class
with a so-called "$10 Off" Offer for purchases made from
said catalogue of $75 Or More.
11. Upon Information and belief defendants and each of
them and all of them prepared another catalogue (CAT-2)
in December 1995 which was similar to CAT-1 but stated
that the recipient of CAT-2 could: "Take $25 Off" "Any
Purchase of $75 Or More. See Order Form For Details."
12. Said order form in CAT-2 stated: "OFFER: Deduct $25
on any purchase of $75 or more. This offer is valid for
catalogue clients, this issue only."
13. Upon information and belief CAT-2 was mailed to and
received by male adults whom defendants presumed would
be interested in purchasing merchandise from CAT-2 and
enticed to make a purchase of at least $75 and receive a $25
deduction therefrom.
14. Upon information and belief the source code for CAT-2
mailed to an adult male recipient listed in the box under
SOURCE CODE: the following "WS164405" meaning that
the recipient of CAT-2 was an adult male with a higher
income level than plaintiff fitting into a different
demographic pattern than plaintiff and not in plaintiff's
class.
15. Based upon a comparison of the offers contained in
CAT- 1 and in CAT-2, plaintiff and her class have been and
are being deprived of equal opportunity to receive a larger
price discount and deduction than the class to whom CAT-2
was mailed resulting in discrimination against plaintiff and
her class by each and all of defendants.
16. Upon information and belief defendants and each of
them and all of them intentionally, knowingly and
wantonly prepared and mailed CAT-1 to plaintiff and those
in her class with total knowledge that the offer in CAT-1
discriminated against plaintiff and her class when compared
with the offer in CAT-2 of a higher discount and deduction
when the merchandise offered in both catalogues was the
same.
17. Defendants and each of them and all of them
participated in the creation and production and selection of
merchandise and discount and deduction levels in CAT-1
and CAT-2 and in the selection of those recipients of each
catalogue to each intended person in each targeted class
totally cognizant of the discrimination involved.
18. This is not the first time defendants have mailed to
various unsuspecting consumers and prospective customers
catalogues which have different offers for the same
merchandise preferring one class of consumers over
another class over the same time period.
19. Upon information and belief in 1994 and 1995
defendants and each of them and all of them prepared two
versions of the same catalogue offering by mail the same
merchandise to different classes of consumers and
recipients at different prices for the same items. This
insidious and discriminatory practice was the subject of a
news story on the CBS television station covering the
tristate New York- New Jersey-Connecticut area.
Defendants admitted the aforesaid nefarious improper
practices and claimed such was a mistake due to a "test
marketing" promotion which went astray and promised
never to do it again.
20. Based upon the current and assumed continued future
mailings of CAT-1 and CAT-2 set forth herein previously,
it is obvious that defendants and each of them and all of
them have embarked upon and continue a campaign over
the past years to deceive consumers and prospective
customers and to arbitrarily divide them into stereotypical
classes and discriminate against those class and members
thereof.
21. The acts and activities of defendants and each of them
and all of them have impacted upon plaintiff and the class
in which plaintiff is a member and will continue to impact
upon plaintiff and members of her class and discriminate
against them and damage them.
22. Defendants and each of them and all of them have acted
together and are continuing to act together and upon
information and belief will continue to act together as part
of a planned continuing pattern of activity and as part of a
continuing enterprise done through a continuing pattern of
illegal activity and in continuing violation of laws.
23. Upon information and belief defendants and each of
them and all of them have violated and will continue to
violate as part of a devious continuing plan and pattern the
rights of plaintiff and members of her class unless
prevented by this court.
24. Upon information and belief the acts and activities of
all defendants have constituted a series of continuing illegal
and predicate acts in violation of the RICO statute and such
acts and activity shall be considered racketeering activity
under the RICO statute, and that such activities and acts by
and through defendants will continue into the future.
25. Plaintiff brings this action on behalf of herself and all
other members of her class (heretofore described) who have
been solicited by mail by defendants and sent CAT-1 and
deprived of an opportunity to receive a $25 deduction
instead of a $10 deduction on a $75 purchase.
26. The claims made by plaintiff herein are typical of the
claims had
by the members of the class to which plaintiff belongs and
this action
by plaintiff will fairly and adequately protect the rights and
interests
of such class and its members.
27. This is a class action brought by plaintiff as set forth
above pursuant to Rule 23 of the Federal Rules of Civil
Procedure.
28. The class concerned is so numerous (upon information
and belief many thousands of members exist) that joinder
of all members is impractical and they are unknown to
plaintiff at this time.
29. Plaintiff will adequately protect and fairly protect the
interest of all class members whom plaintiff represents.
30. There are questions of law and fact common to the class
and the rights and remedies possessed by the class and the
claims set forth by plaintiff herein are typical of the claims
that each member of the class could assert against each and
all of defendants herein.
31. Additionally as stated in Rule 23 (b) this class action is
proper and feasible in that this action can dispose of the
issues which affect plaintiff and members of her class and
defendants rather than by the prosecution of separate
actions by individual members of the class which might or
would create a risk of inconsistent or varying adjudications
with respect to some individual members of the class which
would establish incompatible standards of conduct for any
or all defendants opposing the class. Further this class
action is superior to other available methods for the fair and
efficient adjudication of the controversy since questions of
law and fact common to the members of the class
predominate over any questions affecting only individual
members of the class.
32. Plaintiff and upon information and belief members of
her class would have bought merchandise from CAT-1 had
it not been for the discovery of the larger discount or
deduction available to those who could buy the same
merchandise from CAT-2.
33. Defendants and each of them and all of them
represented to plaintiff and members of her class that the
discounts and deductions and prices set forth in CAT-1
were the best available when defendants knew that such
representations were false and misleading and that plaintiff
and members of her class would be induced to rely and rely
thereon and suffer damages by overpaying when compared
with the discounts and deductions available as set forth in
CAT-2.
34. Upon information and belief defendants and each of
them and all of them mailed and caused the mailing of over
one million CAT-1 catalogues to members of plaintiff's
class and over one million CAT-2 catalogues to others.
35. Upon information and belief over one hundred thousand
member of plaintiff's class have bought and will buy
merchandise from CAT-1 and be deprived of $15
additional savings. As a result thereof defendants VSC and
Limited have improperly and fraudulently taken and
mulcted over $1,500,000 from class members which must
be disgorged.
36. There is no conflict as between plaintiff and any other
member of the class with respect to this action or with
respect to the relief sought herein and plaintiff is willing
and able to protect and vindicate the interests of the class
herein and its members.
WHEREFORE PLAINTIFF DEMANDS RELIEF AS
FOLLOWS AGAINST DEFENDANTS AND EACH OF
THEM AND ALL OF THEM AND THEIR AGENTS,
EXECUTIVES AND EMPLOYEES:
A. That they be enjoined permanently and forever from
mailing and
disseminating false and fraudulent and misleading
catalogues;
B. That they send forthwith to all persons who received
CAT-1 a copy of CAT-2 and make it available to such
persons the higher discount and deductions available
previously only to CAT-2 recipients;
C. That they refund forthwith the sum of $15 to each and
every person who bought from CAT-1 and received only
the $10 discount and deduction on a $75 order, or give each
such person the option and choice of taking a $15 credit to
be used against future purchases of merchandise from
future catalogues without any time and other restrictions
and limitations and without the imposition of any cost and
expenses for shipping and handling for new orders using
said credit;
D. That they be assessed and made to pay damages and
punitive damages in sums to be determined by a jury at trial
and that all sums so awarded by divided amongst and paid
over in equal portions to all members of the class;
E. That they account for and pay over in equal portions to
all members of the class a sum equal to $15 multiplied by
all those persons to whom CAT-1 was mailed;
F. That they pay to plaintiff and plaintiff be awarded
attorney's fees in accordance with prevailing law;
G. That they be made to publicly apologize world-wide via
newspapers, television, radio and the internet for the
deceptions practiced at times and in such manner as
determined by a jury at trial herein;
AND that plaintiff and the class represented by plaintiff
have such other and further and different relief at law and
in equity and otherwise as may be just and proper in the
premises plus (where appropriate) interest, costs and
disbursements.
by:
/s/
HOWARD GOTBETTER (HG 1101)
Attorney for plaintiff
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